
VISION
We're pleased to be featured in VISION, a Chinese design publication that has thoughtfully explored our approach to interactive art. The article captures our focus on creating physical experiences that prioritize human connection over digital complexity.

Bloomlight S in KLM Holland Herald Magazine
VOUW's Bloomlight S featured in KLM's Holland Herald magazine, bringing our slowtech philosophy to 2.35 million monthly readers across KLM's global network.

Elsevier Magazine: “Vriendelijke technologie”
We're excited to share that VOUW has been featured in Elsevier Weekblad Magazine's Design section, highlighting our approach to creating meaningful interactive experiences through what they call "vriendelijke technologie" (friendly technology).
The article explores our philosophy of "slowtech" - a design principle that prioritizes refined mechanics that invite contemplation and engagement rather than quick digital consumption. As quoted in the piece, our work embodies technology that is beautiful and encourages people to pause and pay attention.

TrendHunter Features the Poem Booth: "AI-Driven Personalized Art"
Innovation research platform TrendHunter explores how the Poem Booth represents a new frontier in "AI-driven personalized art," highlighting our collaboration with poets and the work's impact on democratizing poetry through technology.

TrendWatching: AI-powered Poetry Booth finds a platform at Rotterdam Central Station
TrendWatching features the Poem Booth's installation at Rotterdam Central Station, highlighting how AI-powered poetry can transform utilitarian spaces into sites of cultural engagement and surprise.

Designboom - VOUW studio's living lighting blooms like a flower in response to human movement
Designboom showcases VOUW's newly launched Bloomlight S as a breakthrough in responsive home lighting, praising its flower-like movements and slowtech philosophy that creates meaningful human-object interactions without apps or interfaces.

Design-mate.ru Features Bloomlight S
Russian design publication Design-mate.ru spotlights Bloomlight S as an example of interactive lighting that "doesn't steal attention but organically integrates into space, inviting quiet contemplation."

Linkiesta: Pratiche olandesi di poesia on the go
Italian cultural magazine Linkiesta explores how VOUW's Poem Booth, created with Amsterdam city poet Ellen Deckwitz, exemplifies the Dutch approach to making poetry accessible through slowtech innovation at the 2025 Turin International Book Fair.

RaiNews 24 Features Poem Booth in Turin Book Fair Coverage
RaiNews 24 featured VOUW's Poem Booth in their coverage of the Netherlands as Guest of Honor at Turin Book Fair 2025, highlighting how the AI-powered poetry installation embodies the intersection of Dutch innovation and literary tradition.

Corriere della Sera on Poem Booth
Italy's Corriere della Sera features the Poem Booth as part of the Netherlands' cultural showcase at the 2025 Torino Book Fair, highlighting how VOUW's AI poetry installation bridges traditional verse with modern technology.

L'Espresso features VOUW's Poem Booth in major article on Dutch literature
Major Italian magazine L'Espresso features the Poem Booth in a comprehensive article on Dutch literature, highlighting VOUW's slowtech approach as an example of technology that brings people together through poetry.

Canvas – Lighting the Way: Noor Riyadh 2024
Canvas magazine highlights VOUW's Chairwave as "the real standout" at Noor Riyadh 2024, praising its innovative approach to bringing people together through interactive design in the world's largest light art festival.

VRT Nieuws features Chairwave's social design philosophy
VRT Nieuws featured VOUW's Chairwave during Bright Brussels 2024, with co-founder Mingus Vogel explaining how the installation uses technology to bring people together rather than isolate them in public spaces.

Winner of GOOD Design Awards

Winner of LIT Awards 2022

Winner of Archiproducts Design Award 2022

Bloomlight shortlisted for Frame Awards

Volkskrant: ‘The Opening Concert Bach Festival exudes connection with each other and love for music’

CNN Arabia: It will spark your curiosity.. a light map in the sky that will ‘turn people's perspective’ of Dubai
